FORMAL FRIDAY X SUOMIAREENA COLLABORATION
Teemu Muurimäki, co-founder and creative director of FORMAL FRIDAY, has designed a capsule collection for SuomiAreena.
SuomiAreena is a public debate forum held in July in Pori. This year the event will be celebrating Finland’s centenary as an independent country.
SuomiAreena is organized by the biggest Finnish commercial Broadcasting Company MTV and City of Pori. SuomiAreena is held simultaneously with the oldest jazz festival in Europe, Pori Jazz; hence the visitors can enjoy lively discussion during the day and musical highlights in the evening. This year 60 000 visitors are expected to take part in over 150 events.
FORMAL FRIDAY will set up a pop up -shop in the event and the collaborative collection will be sold there.
In case you want to get to know the products already now, the collection can be found here.
See you in Pori!